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Writer's pictureFiona McAuslan

Giving your marketing skills to charity



Are you a marketeers with a passion for a cause? Of course you are! Want to know how to put it to good use?

Becoming a trustee of a charity is a great way to share your marketing skills and expertise, give back to a cause you love, and build your professional networks and profile while you do so.


“Charity boards really benefit from having a trustee with marketing or communications experience” says David Petrie, a trustee for Aftermath Support. “When making decisions it’s important to consider what the PR implications might be. And from my own experience my fellow trustees, especially those from a legal or financial background, often struggle to understand the importance of plain English!”


We’re running some free workshops to introduce marketing professionals, students and graduates to trusteeship and I would love to be able to share the information with your marketing students and alumni.


MarketingOnBoard: is charity trusteeship for you?

The MarketingOnBoard: is charity trusteeship for you? webinar, delivered by D'Arcy Myers will run on 13 & 14 July and 20 & 27 September.


The hour long workshop will include:

  • What is a trustee and who can become one?

  • Common questions around practicalities, e.g. time commitment

  • Debunk myths and misconceptions

  • A panel of marketers who have become trustees, talking about their trustee experiences, and what marketing professionals can offer to charity boards

  • How to become a trustee

  • Details of funded bursary places on Getting on Board's Charity Board Leadership Programme.

Did you know?

  • There are 100,000 vacancies for charity trustees in the UK

  • Trusteeship is open to all ages, backgrounds and skill sets

  • Trustees can be any level of seniority in their day job

  • The level of time commitment can be modest (30 hours a year)

  • Most people don’t know what a trustee is or that trusteeship is open to them

  • 96% of trustees said they had learned new skills and 84% said being a trustee made them happier.

All the workshops are free thanks to generous funding from the Marketing Trust and are open for booking now!


Image by Canva Studio

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